SEO for Lifestyle theme?

[galvanizd]

Hello,

I'm still on Lifestyle 3.0 and encountered some trouble trying to do some SEO for my website, particularly replacing the original title code:

<title><?php wp_title(''); ?><?php if(wp_title('', false)) { echo ' :'; } ?> <?php bloginfo('name'); ?></title>

with this code:

<title><?php if (is_home () ) { bloginfo(’name’); } elseif ( is_category() ) {single_cat_title(); echo ” – “; bloginfo(’name’);} elseif (is_single() || is_page() ) {single_post_title();} elseif (is_search() ) {bloginfo(’name’); echo ” search results: “; echo wp_specialchars($s);} else { wp_title(”,true); }?></title>

By simply cutting and pasting the code noted above, I get this error message:

Parse error: syntax error, unexpected T_STRING, expecting ',' or ';' in /home/galvaniz/public_html/cheapdateideas.ca/wp-content/themes/lifestyle_30/header.php on line 11

Can anyone help shed some light on this? without

I'm trying to follow the SEO advice of Neil Patel from this article

http://www.quicksprout.com/2009/02/0...earch-engines/

Is there any way you guys can automatically build in these SEO tactics into newer iterations of Studiopress themes like the Thesis theme over at CopyBlogger?

Thanks