Are You Attracting Search Engine Users at the Moment They Need You Most?
StudioPress Sites delivers everything you need to quickly create a website optimized for visitors and search engines.
9 Ways StudioPress Helps Your Site Earn the Trust of Search Engines … and the Targeted Traffic That Follows
Here are nine highlights of the powerful suite of SEO tools and built-in
functionality that come with every StudioPress Site.
Superior Uptime and Speed
We use a minimalist hosting stack that is specifically configured for the unique hosting demands of WordPress combined with the Genesis Framework. So you get world-class performance when your content attracts the attention you’re after.
And search engines like it when your pages load faster — because you’re delivering a superior experience to your visitors.
Convenient Keyword Research
Sites comes fully loaded with a built-in keyword research tool that you use right from WordPress. This enables you to uncover the language your target audience actually uses (the search data doesn’t lie), which is exactly the language you need to be using in your content.
Using the language of your audience creates audience engagement, which in turn sends signals to Google that your content can be trusted and ranked well.
Our Patented Content and Site Analyzer
You know you need to optimize your site for humans first. But beyond that, there are some technical factors that can make an important difference. How do you know if your website and your individual pages are on the right track?
Sites has patented, built-in analyzers that give you a page and site score, as well as smart suggestions right there on the screen for changes you can make immediately. Don’t wait, and don’t guess. The SEO tools in Sites take the guesswork out of technical optimization.
You’re already aware that mobile-friendliness is a must-have, not a nice-to-have. Search engines are unlikely to even give your site a second look if your design isn’t optimized for a pleasant and intuitive mobile experience.
This is why all 20 Genesis theme designs included with Sites are mobile-responsive, meaning they adapt to whatever device the visitor is using. Your page looks just as good — if not better — on a smartphone as it does on a desktop.
Built-in Influencer Outreach Tools
Getting backlinks from authoritative website sites remains one of the best ways to improve your search rankings, but it’s not easy to do. You have to identify the right websites and establish the right relationships — a research process that can be lengthy.
Sites reduces the headache by helping you discover who else has the audience you want to reach, and by helping you identify relevant social media conversations — all from your dashboard. This way you can focus more on the outreach, and the benefits of outreach, than the painstaking research legwork.
Enhanced Security Defenses
Every website is under a constant threat of being hacked. Such is the world we live in these days. And it can be scary. But the last thing you want to do is bury your head in the sand — because you can lose the trust of visitors and search engines if your site gets hacked.
We use a four-tiered defense strategy that delivers a rock-solid frontline defense designed to maximize security without negatively impacting performance. You need both elements built into your site if you want peace of mind and strong long-term SEO, and Sites delivers.
Support from Real Online Publishers
Sites was created by internet entrepreneurs, professional bloggers, revolutionary designers, and maniacal WordPress and Linux gearheads of Rainmaker Digital. We eat, sleep, and breathe web traffic.
Our highly experienced team can help you with any questions you may have regarding your site’s SEO — usually based on first-hand experience. You won’t find a support system like this anywhere else. If you find yourself struggling with SEO, we’re here to help.
Essential Page-Level Settings
You need the ability to do a handful of important things on every page you publish: set an SEO Title; set a Canonical link; add a 301 redirect; set as index or noindex; define separate social titles and description, etc.
With Sites, there are built-in widgets right there on your post- and page-edit screens to make adjusting these settings easy. They allow you to create a better experience for both users and search engines; and as you know by now, that’s the name of the game.
And finally, consider these features — which are essential, but easy to overlook. Does your current WordPress host include these tools?
Advanced schema control
Schema markup is code that tells the search engines what your data means, not just what it says. By adding niche-specific schema, the content added to your theme will be better understood by the search engines, so they can more effectively deliver it to the right searchers at the right time.
An XML Sitemap is a document that helps Google better crawl, understand, and index the pages of your website. With Sites, your XML sitemap is automatically generated and updated as you publish new content.
You may have some pages on your site that you don’t want search engines to include in their index. Every post or page you create with Sites gives you one-click control of whether it should be “index” or “noindex.”
Enhanced Open Graph output
You need your web pages to become rich objects in the social graph. By specifying Open Graph information, Facebook doesn’t have to guess what information to use when your page is shared. You get to determine how your pages look on Facebook when they are shared.
Breadcrumb title control
Breadcrumbs help users stay oriented while on your site, and they help search engines do the same. But long breadcrumb titles can also be ugly and distracting. With Sites, you can change the breadcrumb title for any post if you want it to appear differently from the headline.
Google’s Accelerated Mobile Pages (AMP) Project is an an open source initiative that aims to provide mobile optimized content that can load instantly everywhere.
With AMP active, all posts on your site will have dynamically generated AMP-compatible versions, accessible by appending /amp/ to the end your post URLs.
This allows your site to load onto (and adapt to) any device and to look clean across multiple devices — which delivers a great user experience across multiple platforms.
And there is nothing search engines love more than a site producing great content that also delivers a seamless and remarkable user experience to every visitor.