I set up a couple of banners on my wordpress blog, but I would like to know the CTR of those banners. Those banners go to my landing page on the same blog.
What can I use to track CTR for these banners?
You can create custom Goal URL’s in Google Analytics or use the Simple URL’s plugin to create links for the url’s you want to track.
Hi Brad, but how do I track how much impressions a banner is getting and then how much clicks that banner is getting on my blog? The banner on my blog links to another landing page on my blog as well, and I am trying to see how effective a certain banner is compared to another banner in terms of maximizing the click through rate.
I doubt you can track impressions, only clicks. http://www.studiopress.com/forums/topic/how-to-track-ctr/#post-33451
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