Portfolio

HOW WE HELPED A MANUFACTURER RAISE THEIR BOTTOM LINE VIA ONLINE LEAD GENERATION

Combi Packaging Systems came to us nearly 10 years ago to help grow their business online. As a subsidiary of 3M, Combi has aggressive sales goals. These expectations can seem especially daunting when combined with a longer sales cycle. Before they ever make a sale, Combi needs to build relationships with clients and truly understand their goals and challenges (we know the feeling).

Over the course of our partnership, we’ve implemented diverse digital marketing & web development strategies to turn Combi.com into a powerful lead generation tool. We knew that if we could get qualified prospects to the website or in front of one of Combi’s salespeople, it would save them time, shorten the sales process and get them closer to their goals. Now the website – along with an elevated brand identity – helps to attract more than 100 leads per month with 18 percent growth year over year.

Brand update & new web design for Canton Manufacturer.

GALVANIZING A 100+ YEAR OLD INDUSTRIAL COMPANY WITH A NEW LOOK, IMPROVED WEBSITE & FULL-SCALE DIGITAL MARKETING STRATEGY

Gregory Industries is a fifth-generation manufacturing company located in Canton, Ohio. After several years of tremendous growth, they needed an updated brand that truly reflects their position in the four key industries they serve. We started with core messaging, logo, visuals, and tradeshow booth and print materials. We also built a new lead generation website chock full of new content, including both written and video, that features their updated look.

As we’ve gotten to know their primary decision-makers and deepened our partnership, we’ve learned about all the products they offer and have come to understand the nuances of each business sector. We can easily adapt their ongoing digital marketing strategy or nimbly create singular materials and projects. TKG has become an extension of their business as a one-stop-shop for digital and traditional marketing services.